Kulturkortet - Mobile website in the news
August 16, 2007
The only thing more satisfying than having a client telling you that you’re doing a good job is when they're telling the press that you’re doing a good job. For those of you with limited Norwegian here’s a translation of the article:
Meeting young people 'face to face' - Stavanger Aftenblad 16/8/07
The Culture Card is struggling with a bad reputation.
Very few people have got one, even fewer actually use it.
Tove Hervik at KK is determined to change this trend.
We need to engage with young people where they like to spend their time, and that is increasingly online, she says.
She has hired The Originals in London to help develop and implement a new digital strategy. A mobile internet site and a Facebook group have both recently been created for Kulturkortet.
'Smart stuff' confirms young Christina Cheng who advices Hervik.
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